Renee Rooney

With over 10 years of experience in CS, sales, and AM, Renee has a deep understanding of customer needs, fostering long-term strategic relationships which drive retention, loyalty, and advocacy.

Members-only

How customer success leaders can set a culture of being partners, not just vendors

For subscription businesses these days, it’s not enough to merely provide a product or service – that’s pretty one-sided. To cut through the competition, you must strive to cultivate a partnership that drives mutual success. Both you and the customer need to benefit from customer success....

Members-only

Customer retention

Customer retention vs. acquisition What's the best method?

The age-old debate of customer retention versus acquisition remains a pivotal discussion point for marketers, entrepreneurs, and executives. Both strategies are crucial for growth, but determining which should be prioritized can significantly impact a company's success....