Anika Zubair

"Customer Success" is not a destination, it is a journey. Anika is a customer success leader passionate about investing and developing people, scaling CS strategies and operations globally.

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Chief Customer Officer

Unlocking the C-suite: A roadmap for aspiring Chief Customer Officers

Wondering how to educate your executive teams on the importance of customer success? Curious about navigating career paths to the CCO role? What about balancing revenue and profit, and integrating support and services into the customer journey?...

The Customer Success Collective is a community of forward-thinking CS enthusiasts, all rallied around one, shared goal: providing incredible customer experiences, 24/7.