Templates and frameworks

Gain deeper insights into your target market and tailor your marketing efforts effectively....

A strategic tool used by product marketers to create detailed profiles of their ideal customers....

A structured email invitation designed to engage and invite key customers to participate in a Customer Advisory Board (CAB)....

A framework that helps individuals and teams set clear and actionable goals by breaking them down into five essential criteria: Specific, Measurable, Achievable, Relevant, and Time-bound....

A framework designed to help you assess and improve your customer onboarding processes....

A useful tool to help marketing professionals systematically gather and analyze information about their competitors - all in one handy document....

A tool designed to help you track, plan, and manage changes across various departments and timeframes....

This framework goes through key methods you can follow to improve trial-to-subscription conversions....

A structured guide designed to help businesses uncover the unique value their product or service delivers to customers....

A structured guide that helps businesses build and manage customer advocacy programs, empowering loyal customers to become brand champions....

A blank version of the storytelling framework, designed to help businesses craft compelling narratives around their products or services....

A collection of pre-written email scripts designed to help SaaS businesses transition active freemium users into paying customers....

Prompts you need to understand why a sales opportunity resulted in either a win (a new customer) or a loss (choosing a competitor or no one at all)....

A top-line plan for internal use that outlines the stages required to get your launch live....

A pre-built email framework designed to showcase the value of your product or service to potential customers....