Emma Bilardi

Emma's a copywriter. She's been writing for as long as she can remember, and in the last few years predominantly about product design.

An inside look at McAfee's customer success strategy

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CS strategy

An inside look at McAfee's customer success strategy

In this Q&A, Swati Chopra from McAfee discusses the pillars of customer success strategy. Plus, her key steps for overcoming retention issues....

The Customer Success Collective is a community of forward-thinking CS enthusiasts, all rallied around one, shared goal: providing incredible customer experiences, 24/7.