Ones to Watch in Customer Success 2025

The product roadmap acts as a guide and strategic plan of action, which clearly communicates how your short-term product efforts match up with your long-term organizational goals....

Use this handy template to get your budget request over the line and mingle with customer success professionals at the Customer Success Festival in London. 😎...

Customers expect meaningful experiences. It’s one of the big shifts in user experience over the last decade—right from the opening phase of the sales funnel, through to your onboarding process, you need to impress your prospects and customers....

When executed properly, in-app messaging can significantly improve the user’s experience; messaging that’s contextual and personalized. This not only improves your chances of converting a lead into a customer, but it can also increase your customer retention rate....

It sure would be handy to have a centralized guide, or a handbook, to shine a light on the top principles of customer success... Well, as an answer to your burning hopes and dreams, this is where The Customer Success Manifesto comes into play....

In this article, I’m going to go into detail looking at my customer success journey so far; the data points to track and the benefits of leveraging them in your CS operations; the building blocks of customer success systems and data; how to maximize data to drive further success for customers....

Use this handy template to get your budget request over the line and mingle with customer success professionals at the Customer Success Festival in Boston. 😎...

Over the past few decades, there has been a high demand for pay transparency in the workplace. This is due to revelations of major discrepancies between different factions in the workplace; either white people being paid higher than people of color, or men earning more than women....

We're so proud to provide a platform for customer success advocates across the globe to learn together. However, there's...

Learn more Enjoyed this video? Why not check out some related reading 👇 Your complete guide to customer onboardingOnboarding greets us in new jobs,...

Good customer success is more about giving customers what they need as opposed to what they want. Of course, the kind of folks who can deliver on this is often a rare breed. Here are the top 7 questions for hiring customer success managers....

Customer segmentation is a strategy used by businesses that sort and categorize their existing customers by certain characteristics. This strategy has a multitude of benefits, which we’ll be going over in this comprehensive guide....

I'm Harini Gokul, and I’m looking forward to sharing with you what I've learned about our favorite topic, customer success. Specifically, I’m going to look at how customer success can accelerate value realization and growth for you and your customers....

Customer segmentation is a fundamental tool in a customer success professional’s artillery; the process can provide invaluable consumer insights, streamline mass customization, help teams hone in on niche marketing opportunities and improve brand loyalty and customer engagement....

For the past few months, we’ve been shouting from the rooftops about our first-ever in-person event at Customer Success Collective. Last month, on June 23-24, we flew into Las Vegas to meet up with 80 of you wonderful people at the one and only Bellagio Hotel....