What is an advocacy strategy framework?

An advocacy strategy template is a structured plan that helps turn your loyal customers into passionate advocates for your brand.

This template helps you to align your business actions with the needs and desires of your customers, transforming them from satisfied buyers into enthusiastic advocates.

What’s inside the template?

The customer advocacy strategy template contains several key components designed to simplify the creation of a customer advocacy plan:

  1. Problem statement: A section to outline the problem you’re addressing and its impact on your business or customers.
  2. Overall aim: A concise statement of your proposed solution and desired outcome.
  3. Specific objectives: A breakdown of measurable objectives using the SMART framework (Specific, Measurable, Achievable, Realistic, and Timebound).
  4. Progress monitoring: A table for tracking the status of each objective, including notes on achievements and areas for improvement.

How to use the template

  1. Identify the problem: Start by defining the key issue that your advocacy efforts will address. Be clear about who or what is affected and why it matters.
  2. Set your overall aim: Articulate your primary goal in a few sentences, outlining the intended solution and impact.
  3. Develop specific objectives: Use the SMART framework to craft specific objectives that align with your overall aim. Keep them clear and measurable to track success effectively.
  4. Monitor and adjust: Regularly review your progress using the status table provided, updating your objectives and strategies based on real-world results.

Download your customer advocacy strategy template

customer advoacy strategy template
Advocacy strategy template
Advocacy strategy template.docx
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Advocacy strategy template
Advocacy strategy template.pdf
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Advocacy strategy template
Advocacy strategy template An advocacy strategy is a plan of work designed to turn loyal customers into active spokespeople for your brand. It’s about inciting change in your common practices to better align your business with your loyal customers to turn them into raving advocates. The purpos…
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