In this article, I’ll share what I call the EAR methodology, a way to rethink the relationship between product and success and turn previously negative experiences into the foundation of a positive working relationship using empathy, alignment, and reframing exercises.

Have you ever disagreed with a decision that your product manager has made?

Have you ever lost a customer because of a product decision?

Throughout my career I've spent quite a bit of time in both product and success and especially in SaaS, I've found it's the most important internal relationship in the business.

So why is that relationship so contentious?

If you answered yes to my questions, I can't promise to make that go away, however, I can help you think about this relationship with your product team in a different way. A way to turn those previously negative experiences into the foundation of a positive working relationship.